{"id":6945,"date":"2023-08-29T12:14:37","date_gmt":"2023-08-29T15:14:37","guid":{"rendered":"http:\/\/staging-cms.adviters.com\/?p=6945"},"modified":"2023-08-29T16:08:12","modified_gmt":"2023-08-29T19:08:12","slug":"achieving-digital-transformation-through-cultural-change","status":"publish","type":"post","link":"https:\/\/staging-cms.adviters.com\/sp\/change-management\/achieving-digital-transformation-through-cultural-change\/","title":{"rendered":"Achieving Digital Transformation through Cultural Change\u00a0"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Achieving Digital Transformation through Cultural Change\u00a0<\/h2>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\" style=\"padding-top:2.5rem;padding-right:2.5rem;padding-bottom:2.5rem;padding-left:2.5rem\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large is-style-rounded\"><img decoding=\"async\" data-src=\"http:\/\/staging-cms.adviters.com\/wp-content\/uploads\/2023\/08\/IMG_8896_jpg-1-edited-913x1024.jpg\" alt=\"\" class=\"wp-image-7195 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 913px; --smush-placeholder-aspect-ratio: 913\/1024;\" \/><\/figure>\n<\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:110%\">\n<h3 class=\"wp-block-heading has-medium-font-size\">Camila Guerrini<\/h3>\n\n\n\n<p>Capacity Manager and member of the Team Adviters.<\/p>\n<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\" style=\"font-style:normal;font-weight:600\">Introduction<\/h3>\n\n\n\n<p>Organizational culture plays the most important role in digital transformation since it requires people to adopt new processes, new ways of organization, new work methodologies, and approaches to overcome old habits and interact in a different way both internally and with clients.&nbsp;<\/p>\n\n\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\" style=\"font-style:normal;font-weight:600\">Redefining \u201cOrganization\u201d<\/h3>\n\n\n\n<p>The concept of \u201corganization\u201d in this context means a lot more than the real structure of a company in terms of hierarchy, responsibilities, and areas. In a digital transformation world, an organization includes a work culture and a collection of practices and approaches that are key to executing the digital transformation.&nbsp;<\/p>\n\n\n\n<p>A digital transformation does not only mean leveraging the opportunities given to us by technology itself, but it also represents the transition towards an agile culture. Organizational culture plays an essential role in the digital transformation process of any company.&nbsp;<\/p>\n\n\n\n<p><em>Building a constant change and evolution culture is key<\/em>. Companies don\u2019t simply decide to make a change and then just step back and wait for a long time to pass by to decide they need to make another move. Nowadays, there is a need to create new impulse and rythm within the business that shows the current situation of the industry the company is operating in.&nbsp;<\/p>\n\n\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\" style=\"font-style:normal;font-weight:600\">Cultural Oversight is a Frequent Mistake to Avoid.<\/h3>\n\n\n\n<p>In my experience and humble opinion, I have seen several times the directors of companies overlook the cultural implications of digital initiatives they\u2019re trying to lead. It requires for companies to operate in a way they have never expected, to be extremely tolerant to risks and mistakes, and to do it at a new speed they probably weren\u2019t used to.&nbsp;<\/p>\n\n\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\" style=\"font-style:normal;font-weight:600\">Essential Values for Digital Transformation<\/h3>\n\n\n\n<p>Several papers I have read along my career identify some of the key values or nice-to-have behaviors that are deemed to be crucial in order for digital transformation to succeed:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Proactive vs. reactive style.&nbsp;<\/li>\n\n\n\n<li>Client-focused vs. product\/service-focused.&nbsp;<\/li>\n\n\n\n<li>Data gathering to build the future vs. explain the past.&nbsp;<\/li>\n\n\n\n<li>Real-time information vs. past reports.&nbsp;<\/li>\n\n\n\n<li>Fast and agile innovation vs. large time and resources investment.&nbsp;<\/li>\n\n\n\n<li>Risk-taking and failure are accepted and fostered.&nbsp;<\/li>\n\n\n\n<li>Testing with clients at all times.&nbsp;<\/li>\n\n\n\n<li>Agile organization vs. hierarchical organization.&nbsp;<\/li>\n\n\n\n<li>Multicultural teams.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\" style=\"font-style:normal;font-weight:600\">Conclusion<\/h3>\n\n\n\n<p>Culture leads the embracement of technology in this digital era, since the ability to innovate relies on the adoption of new values and behaviors. Nowadays, organizational culture must reflect their potential on becoming faster and more agile in order to continue being competitive and attracting the best talent.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>If you enjoyed this article, check out other interesting posts on <a href=\"http:\/\/staging-cms.adviters.com\/sp\/pulse\/\" target=\"_blank\" rel=\"noopener\" title=\"our blog!\">our blog!<\/a><\/p>\n\n\n\n<p>Pod\u00e9s seguirnos en <a href=\"https:\/\/ar.linkedin.com\/company\/adviters\" target=\"_blank\" rel=\"noopener\" title=\"\">LinkedIn<\/a>, <a href=\"https:\/\/www.instagram.com\/adviters_\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Instagram <\/a>o <a href=\"https:\/\/twitter.com\/adviters\" target=\"_blank\" rel=\"noopener\" title=\"\">Twitter<\/a>. <\/p>\n\n\n\n<ul class=\"wp-block-social-links is-layout-flex wp-block-social-links-is-layout-flex\"><li class=\"wp-social-link wp-social-link-instagram  wp-block-social-link\"><a href=\"https:\/\/www.instagram.com\/adviters_\/\" 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c0,0.322,0.036,0.635,0.106,0.935C8.67,8.867,5.647,7.234,3.623,4.751C3.27,5.357,3.067,6.062,3.067,6.814 c0,1.424,0.724,2.679,1.825,3.415c-0.673-0.021-1.305-0.206-1.859-0.513c0,0.017,0,0.034,0,0.052c0,1.988,1.414,3.647,3.292,4.023 c-0.344,0.094-0.707,0.144-1.081,0.144c-0.264,0-0.521-0.026-0.772-0.074c0.522,1.63,2.038,2.816,3.833,2.85 c-1.404,1.1-3.174,1.756-5.096,1.756c-0.331,0-0.658-0.019-0.979-0.057c1.816,1.164,3.973,1.843,6.29,1.843 c7.547,0,11.675-6.252,11.675-11.675c0-0.178-0.004-0.355-0.012-0.531C20.985,7.47,21.68,6.747,22.23,5.924z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Twitter<\/span><\/a><\/li><\/ul>","protected":false},"excerpt":{"rendered":"<p>Achieving Digital Transformation through Cultural Change\u00a0 Camila Guerrini Capacity Manager and member of the Team Adviters. Introduction Organizational culture plays the most important role in digital transformation since it requires people to adopt new processes, new ways of organization, new work methodologies, and approaches to overcome old habits and interact in a different way both internally and with clients.&nbsp; Redefining \u201cOrganization\u201d The concept of \u201corganization\u201d in this context means a lot more than the real [&hellip;]<\/p>\n","protected":false},"author":10,"featured_media":7283,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[12,41,43],"tags":[11,38,44],"class_list":["post-6945","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-change-management","category-cultura","category-valores","tag-change-management","tag-cultura","tag-valores"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Achieving Digital Transformation through Cultural Change\u00a0 - Adviters<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/staging-cms.adviters.com\/sp\/change-management\/achieving-digital-transformation-through-cultural-change\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Achieving Digital Transformation through Cultural Change\u00a0 - Adviters\" \/>\n<meta property=\"og:description\" content=\"Achieving Digital Transformation through Cultural Change\u00a0 Camila Guerrini Capacity Manager and member of the Team Adviters. Introduction Organizational culture plays the most important role in digital transformation since it requires people to adopt new processes, new ways of organization, new work methodologies, and approaches to overcome old habits and interact in a different way both internally and with clients.&nbsp; Redefining \u201cOrganization\u201d The concept of \u201corganization\u201d in this context means a lot more than the real [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/staging-cms.adviters.com\/sp\/change-management\/achieving-digital-transformation-through-cultural-change\/\" \/>\n<meta property=\"og:site_name\" content=\"Adviters\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Adviters?mibextid=LQQJ4d\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-29T15:14:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-29T19:08:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/staging-cms.adviters.com\/wp-content\/uploads\/2023\/08\/pexels-cottonbro-studio-7437497.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1300\" \/>\n\t<meta property=\"og:image:height\" content=\"479\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ariadna Candia\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ariadna Candia\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/staging-cms.adviters.com\/en\/change-management\/achieving-digital-transformation-through-cultural-change\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/staging-cms.adviters.com\/en\/change-management\/achieving-digital-transformation-through-cultural-change\/\"},\"author\":{\"name\":\"Ariadna Candia\",\"@id\":\"https:\/\/staging-cms.adviters.com\/en\/#\/schema\/person\/757c14c685267a3a0eb216e20e08c224\"},\"headline\":\"Achieving Digital Transformation through Cultural Change\u00a0\",\"datePublished\":\"2023-08-29T15:14:37+00:00\",\"dateModified\":\"2023-08-29T19:08:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/staging-cms.adviters.com\/en\/change-management\/achieving-digital-transformation-through-cultural-change\/\"},\"wordCount\":469,\"publisher\":{\"@id\":\"https:\/\/staging-cms.adviters.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/staging-cms.adviters.com\/en\/change-management\/achieving-digital-transformation-through-cultural-change\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/staging-cms.adviters.com\/wp-content\/uploads\/2023\/08\/pexels-cottonbro-studio-7437497.jpg\",\"keywords\":[\"Change Management\",\"Cultura\",\"Valores\"],\"articleSection\":[\"Change Management\",\"Cultura\",\"Valores\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/staging-cms.adviters.com\/en\/change-management\/achieving-digital-transformation-through-cultural-change\/\",\"url\":\"https:\/\/staging-cms.adviters.com\/en\/change-management\/achieving-digital-transformation-through-cultural-change\/\",\"name\":\"Achieving Digital Transformation through Cultural Change\u00a0 - 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